Social Media – Friend or Foe?

Trying to build a small business is tough, and the added pressures of trying to keep up with the myriad of Social Media forums is time-consuming.

Facebook and Instagram are great for connecting with my customers and keeping them up to date with what I am doing and what crafts I am ferreting about with – this changes throughout the year!. I also love the interaction and getting comments back, I love to see alternatives to a product or craft be it felting, stamping, sewing – any craft will do.

So why is social media sometimes a FRIEND and sometimes a FOE?. Both these platforms use algorithms to get your post to your audience and sometimes it can work against you.

Quite often when I am writing a post it is really just a friendly ‘this is what I am up to’ – it is not a sales pitch to encourage people to buy something – as this is not something that comes naturally to me.

There are some proposed changes coming out to Facebook and Instagram so I apologise in advance if you see less or even more of me over the next few months going forward but if there are topics you would like me to write on – let me know…..

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